Sirius/XM: You Heard It Here First!

Cite this Article
Keith Sharfman, Sirius/XM: You Heard It Here First!, Truth on the Market (February 19, 2007),

Today’s report that Sirius and XM plan to merge vindicates the antitrust analysis offered here last June.

Regulators should analyze the merger from a broad “audio market” perspective that includes terrestrial radio. Considering the extensive non-satellite content available to listeners, and considering as well the efficiencies associated with the Sirius/XM combination, it is reasonable to conclude that consumers will benefit from the deal and that regulators should therefore allow it (after careful review, to be sure).

The question I’m left with is: how long will it take for GM/Ford to follow?